Video is the next interactive communication, capturing the interest of an audience quickly. In the past, videos were time-consuming and expensive to create. With the advancement of smartphones and technology, however, anyone can easily use videos in their communications for free.
The Icology podcast has some great strategy tips to create and implement more video in your communications. For example, the quality of the message trumps quality of creating the video.
Up against a tight deadline? Try creating a theme or schedule to get you going. The key is to get started and keep practicing.
Pick up all of the tips by listening to the original podcast here.